Thursday, August 23, 2007

The Big House Can't Be Green

I am getting pretty sick of all the news programs and magazines listing their little "become more green" tips all the time. Those tiny tidbits of feel good eco-nonsense, like replace your light bulbs, turn down the heat, combine errands....yadda, yadda. Sure those ideas are better than "screw it, I'm entitled to idle my hummer all day long". But the big lie is simply that the media is afraid to actually say "it".
What is "it", you ask?
The economy, stupid. We still haven't figured out how to live in the United States without growing the economy. Currently, growing the economy always means: purchasing more and developing more. Just listen to the financial reports talk about the market for new homes as an indicator of economic well-being. And these "new homes" aren't exactly solar powered yurts. They are good-ole American McMansions. Built with toxic particle board, and requiring a small power plant just to keep all the square footage heated, cooled and lit. Not to mention the forest of trees required to furnish the monster.
Nobody tells you: stop purchasing new furniture, shoes, cars and houses- which all require raw materials, chemical emissions and electricity to produce.....no, they keep focusing on those stupid light bulbs!